Feb
23
Content marketing is gaining steam rapidly, and the strategy has now moved far beyond the halls of cutting-edge marketing departments and into the mainstream. That’s not to say it’s past the growing pains though. There is still plenty to learn by marketers rushing to join the CM party.Mere adoption by an overwhelming majority (70% in …
Jan
04
Key Sources Say You’ll Need to Revamp Your Organization in 2013 to Meet Content and Social Media Marketing Demands There is no doubt, as we sail ahead into the uncharted waters that are 2013, content marketing is one of the key marketing strategies we’ll take with us from 2012. Content marketing is one of the …
Dec
05
There is no question that content marketing is uber-effective. After all, so many successful businesses don’t jump on a marketing strategy and stay with it if it doesn’t work. There’s also no question that one of the main keys to success is maximizing your content distribution. A primary campaign goal is having as many of …
Nov
19
Quick, name a marketing strategy that’s now being used by 91% of B2B marketers in a recent industry survey…… What’s more, it’s increasing at such a rate that more than half of those businesses using it plan on increasing their commitment to it in the coming year. Give up? It’s content marketing, and businesses are …
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