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Social Media Marketing – Should You Use Tumblr, Instagram, or StumbleUpon…. When No One Else Does?

Don't let the sun set on your social media marketing campaign. Analyze the alternatives. Is your audience there? According to the latest research from the Content Marketing Institute, few B2B marketers use Tumblr, Instagram, or StumbleUpon as part of their social media marketing campaigns. Does that mean you should avoid them too? After [...]

4 Powerful Marketing Trends Your Organization Must Embrace in 2013

Mobile communications is only one of the many marketing trends consumers have embraced that will influence marketing this year. Marketing Trends 2013 Business is undergoing a fundamental transformation. New marketing trends for 2013 will dominate going forward. Sure, some things about business and marketing never change, but in 2013 there are some important changes brewing. You [...]