Jan
28
Sure, some things about business and marketing never change, but in 2013 there are some important changes brewing. You can jump on board with them, or watch from the tracks, as the caboose recedes into the distance, and you’re left limping to the next town.The consumer landscape is changing fast. The way both private and …
Jan
03
Social Media Marketing Mistakes Brands Made in 2012… or What NOT to Do in 2013 As a marketing tool, social media seemingly knows no bounds. Businesses large and small, B2B and B2C, and all manner of brands are flocking to it like monster truck fans to free beer hour. Any time something experiences such rapid growth, be …
Dec
22
The Social Window…. If you ran a business and had a veritable window into people’s souls, especially those who you wanted to do business with, would you ignore it? Not if you wanted your business to succeed, yet that’s exactly what appears to be standard operating procedure for many of the country’s execs operating in …
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